Opals Collective
Digital
Description
Opals Collective, known for its focus on independent and accessible artwork, publications, and apparel, looked to enhance its online presence. The task at hand was clear: to build the Opals Collective website and develop a cohesive design system that resonated with its ethos of inclusivity and creativity.
What We Did
Design System
Digital Design
Year
2023
While the focus of the website is commerce-driven, we created an experience that transcends transactions, and focus on community, storytelling, and resource. By prioritizing simplicity and neutrality, the brand is built as a hub for independent creators and enthusiasts alike. As they continue to grow, its digital platform will serve as a cornerstone of its brand identity: fostering connections and facilitating meaningful experiences for its community.
Credits
AND ASSOCIATES STUDIO
Art Direction, Digital Design System, Digital Design
Additional Credits
Creative Direction: James Huang
Signet and Logomark: Knox Ling